How to use AI in LinkedIn to publish and prospect?

I’m sure I’m not teaching you anything, AI is everywhere. 🤖 New AI tools are coming to market and new AI features are appearing every day on your favorite tools. 💁🏻‍♀️

👤 And, of course, LinkedIn is no exception.

We’re going to introduce you to how to use AI in LinkedIn & all possibilities offered by LinkedIn AI, as well as other AI tools for creating and publishing content, but also for prospecting and generating leads. 🤩

➡️ On the program :

• Why and how to use AI in LinkedIn?
• 5 AIs for creating and publishing content on LinkedIn.
• 5 AIs for prospecting and generating leads on LinkedIn.
• The best LinkedIn AI Top Voices to follow.

By using these LinkedIn AIs properly, you’ll save time on improving your LinkedIn profile and content. Most importantly, you’ll reach your goals faster. 🚀

LinkedIn AI: Why and how to use AI in LinkedIn?

🪄 AI can transform your use of LinkedIn as well as improve the efficiency and performance of your actions on the network (from content creation to prospecting) by automating them.

When it comes to content creation and publication ✍🏼, AI can :

• Analyze trends and behaviors for your audience on LinkedIn to generate tailored, eye-catching and optimized posts.
• Help you come up with ideas, structure your publications and write compelling titles to maximize the visibility of your posts.
• Propose a wide range of content on a regular basis and produce it in no time (post, newsletter, article, visuals…).
• Understand the needs and psychology of an audience.

For prospecting and lead generation 🧲, AI can

• Facilitate prospect identification and segmentation by analyzing profiles and predicting those most likely to be interested in your products or services.
• Analyze prospect data, determine the optimal times to contact them and optimize your marketing campaigns on LinkedIn.
• Automate the sending of personalized messages, using algorithms to adapt tone and content according to prospect preferences.
• Gain real-time insights, adjust your strategies and maximize your efficiency, while freeing up time for higher value-added tasks.

And, how do you use AI on LinkedIn? 🤔 For that, it all depends on the actions you want to automate and the AI tools you choose to do so.

PS – We recommend Waalaxy for multichannel prospecting and lead generation. 👽

IA LinkedIn to create and publish content

Creating and publishing content on LinkedIn can be useful for various purposes: developing a network, recruiting and finding a job, but also for generating leads! 🎯

So, let’s start with the LinkedIn AIs that serve this purpose.

LinkedIn AI for topic ideas

AI tool for LinkedIn can be a powerful for finding topic ideas on LinkedIn. 💡 They save you time and ensure your publications stay relevant and up-to-date.

🧠 The various LinkedIn AI models on the market can :

• Analyze current trends, conversations and frequently asked questions in your industry.
• Explore your competitors’ popular publications.
• Examine user reactions to publications related to a given theme.
• Identify gaps in existing content and analyze sentiment.
• Correct, edit or reformulate content according to a given objective.
• Generate suggestions for relevant content, questions to ask, issues to address or case studies to share, to stimulate engagement and deliver valuable content.
• Recommend topics of particular interest to your target audience.

We recommend the use of AI tools such as ⚙️: ChatGPT or Monica, well-known and quite powerful content writing and creation assistants.

LinkedIn AI for writing LinkedIn post teasers

Unfortunately, writing wizards aren’t very good at suggesting catchphrases for your LinkedIn posts. There’s AI LinkedIn post generator available, but results are not satisfying. 🤷🏻‍♀️

To start, you can use Kawaak for free, the tool that hacks your content creation on LinkedIn
and is really super-easy to use.

All you have to do is go to the home page and add your post to the insert. The tool takes care of generating different teaser ideas that work. 💥

Other LinkedIn AIs also specialize in suggesting questions to ask or engage AI comments for LinkedIn, in relation to your own LinkedIn posts or those of others. 💬

Generate images (for post) and LinkedIn IA photo (for profile)

There are AI tools for generating images or avatars to include in your LinkedIn posts and LinkedIn carousels. 🎨 You can use Dall-E, Midjourney or Runway.

Here again, you’ll need to master the art of the prompt to obtain the desired and/or appropriate images. 👩🏻‍💻

Unfortunately, for visual creations that go beyond simple images (such as banners, carousels, etc.), we still recommend using Canva.

Right now, the big trend is AI-generated professional profile photos, to get the perfect shot. 💎

If you’re interested, we’ve tested a bunch, and the best tool to generate an AI LinkedIn photo is : Photo AI Studio. 📸

Based on previous photos you add, this AI LinkedIn photo generator manages to provide very similar LinkedIn IA profile photos (even if it’s not quite perfect yet). ✅

LinkedIn AI: Intelligent scheduling of posts

Yes, AI can help intelligently plan your LinkedIn posts and determine the best times to publish on LinkedIn by analyzing your audience’s behaviors and interactions. 📆

📊 By using AI-enabled analytics tools (such as Hootsuite or Sprout Social), you can identify the periods (days and times) when your subscribers are most active and engaged to deliver your content when it’s most likely to reach your target audience.

👀 To maximize the visibility of your publications, these tools can also :

• Analyze variables such as connection times, industry trends, popular topics, seasonal events, user habits and peak periods…
• Suggest a publication calendar (or editorial content plan) based on these elements, and recommend the optimal publication frequency to avoid saturation of your audience.

By using AI to automate and refine the planning of your posts, you optimize the effectiveness of your content strategies, improve the impact of your efforts on LinkedIn, while ensuring a constant and consistent presence on the platform. 🌟

Finally, to plan your posts and boost engagement and reactions with engagement pods, you can use Podawaa. 🪶

LinkedIn AI: Create and translate content in over 25 languages

Generally speaking, AI facilitates the creation and content translation in over 25 languages by automating complex tasks. 🗺️

LinkedIn’s recently integrated AI makes it possible, for example, to translate posts and comments directly from your News Feed. But it doesn’t translate all the elements of your profile or posts.

For the latter, here are solutions that offer more natural and less mechanical results than conventional translations 🌱 :

1. Translation tools integrated into your visual creation tools (for example, Canva offers automatic translation of all your visuals, and Google Translate lets you translate screenshots).
2. Machine translation features on your favorite content writing wizards, can instantly translate content into over 25 languages, while respecting context and semantics.
3. Or natural language processing (NLP) models to generate texts (articles, posts or descriptions) in multiple languages and adapted to different markets, audiences, cultural or linguistic specificities, while maintaining a consistent tone and style.

By integrating AI into your content strategy, you can not only generate multilingual content quickly… But also ensure that your message is relevant and understandable to international audiences, strengthening your presence and credibility on LinkedIn! 💪🏼

IA LinkedIn for prospecting and lead generation

Now that you know how to use AI in LinkedIn and which LinkedIn AI tools to use to create and publish content on LinkedIn… ⏰ It’s time to move on to LinkedIn AI specific to LinkedIn prospecting and LinkedIn lead generation.

LinkedIn AI: Search and import hundreds of leads per week

Waalaxy lets you search and import hundreds of leads per week from LinkedIn and launch automated multichannel (LinkedIn and Email) campaigns. 🤩

The real differentiator of the solution is ease of use. ✅ To use it, you do NOT need a pre-existing prospecting database, technical skills or additional training.

In addition to prospect search and import, the tool offers a range of exclusive features (some with AI 🤖), which will enable you to prospect effectively and generate leads:

• Segmentation and sorting of prospect lists,
• Launch multichannel campaigns with a choice of sequence from hundreds of templates.
• Message writing and optimization (more on this later in the article).
• Monitor and analyze results with an integrated dashboard.
• Inbox for better management of conversations with your LinkedIn prospects.
• Use of AI to boost the results of your Waalaxy campaigns: Email Finder, AI prospect Finder and Waami copywriting assistant.
• LinkedIn account security: anti-duplication system, human behavior simulation, etc.
• Resources available in quantity: Customer support by chat, Help Center, Blog, Newsletter, YouTube, LinkedIn and Insta pages, E-book…

We’d like to tell you more about AI Prospect Finder. 🔍

IA Prospect Finder

It’s a lead enrichment feature that helps you find prospects on LinkedIn, even more and infinitely more, thanks to AI. ✨

AI Prospect Finder is designed to enrich your prospect lists automatically, searching for similar profiles on LinkedIn to that of your targets and adding them to those already imported. 🔥

All you have to do is choose how many leads you want to get, and we’ll take care of the rest! 🚀

In a nutshell, here’s how it works 👇🏼 :

• Analyze existing lists to identify criteria that match your ideal customer.
• Search and review information from thousands of potential customer profiles on LinkedIn very quickly, thanks to the precise criteria previously identified by the AI.
• Automatically add all similar prospects identified in relation to your “original” list, for rapid use in your B2B prospecting campaigns.
• Continuously updated to guarantee the relevance of the selection. ✅

With Waalaxy, not only will you find leads on LinkedIn, but you’ll also get your business off the ground! We’ll let you be the judge. 💁🏻‍♀️

IA LinkedIn : Optimize your LinkedIn profile

There are a lot of people on the network… 🤯 To stand out from the crowd, you need to optimize your LinkedIn profile to make it attractive, especially if you’re planning to prospect on LinkedIn.

And AI can help 😉

LinkedIn now offers Premium members a feature that lets you enhance your profile with LinkedIn AI (add a button, use the profile editing wizard and display featured sections at the top of your profile).

But there are other solutions! 💥

We’ve already seen how to generate an IA LinkedIn profile picture, now let’s see how to optimize: the banner, the LinkedIn profile title and the profile summary.

Banner

It’s not really possible to generate a banner from scratch with LinkedIn AI (or with other AIs). ❌

On the other hand, AI can optimize the LinkedIn banner you’ve created (for example, on Canva or Adobe Illustrator) :

• Analyze visual trends and generate striking designs tailored to your industry and audience for inspiration.
• Suggest colors, images and graphic elements that maximize visual impact and grab visitors’ attention.
• Help reflect your brand image, clearly communicate your message and improve your visibility.
• A/B testing of different banner versions to identify the one that generates the best engagement, taking into account past interactions and user preferences.

That’s pretty good, isn’t it? 🤩

LinkedIn profile title

To optimize your LinkedIn title (or LinkedIn Headline), we suggest you compare the features⚙️ :

• Writing with LinkedIn Premium AI, which suggests headline reformulations.
• Writing with Waalaxy’s AI LinkedIn Headline Generator, which suggests headlines based on a quick description of who you are and what you do on LinkedIn.

👉🏼 On LinkedIn, here’s how profile headline writing with AI is presented and here’s the result of the profile headline reformulation: “SEO Specialist at Waalaxy｜Expertise in Digital Marketing”.

👉🏼 And on Waalaxy, here’s how the LinkedIn Headline Generator is presented and here’s the (much more satisfying) LinkedIn job titles proposal it offers:

Profile summary

LinkedIn AI Premium can also help you write your profile summary (or still called “About” or “Biography” or “Intro”). 📝

Unfortunately, the results are unsatisfactory, just as with the LinkedIn AI profile title help feature… 🤦🏻‍♀️ And, the previous version of the reworded Linkedin summary was much better.

This feature will soon be offered by Waalaxy, so stay tuned! 👽

In the meantime, you can help yourself to your other AI writing assistants, even if the result will never be perfect. 🤷🏻‍♀️

Automate your prospecting messages, follow-ups and replies with AI

With Waalaxy, you can already create good prospecting messages thanks to our checklist and resources of tips to follow. ✅ But now you can also use Waami.

It’s AI software built into Waalaxy that writes the perfect prospecting message instantly and personalizes your messages on a massive scale. ✍🏼

Use it to write LinkedIn AI messages for your campaigns, and you’ll have :

• The guarantee that these will be personalized, relevant and engaging for each prospect, and on a large scale.
• Greater chances of finding prospects on LinkedIn, finding new customers, attracting their attention and generating positive responses.

All you have to do is enter your data and the AI will generate personalized content. ℹ️ Information such as: language, job title, value proposition, product/service added value, call to action (CTA).

👇🏼 Don’t believe it? To convince you, here’s an example of a message obtained with Waami:

With Waami AI, we promise that your prospecting messages will be 95% better than those currently circulating on LinkedIn, and that they’ll help you find prospects on LinkedIn 😉

With Waalaxy, you can also automatically send these personalized, AI-optimized prospecting messages. 🤖 And, also, follow-ups and replies to messages received.

Finally, manage it all easily from one place with the Waalaxy Inbox (LinkedIn messaging made better).

LinkedIn AI: Automating interactions

Automating interactions with LinkedIn AI can go beyond sending automated LinkedIn messaging, reminders and replies… 🥁

We’re talking about things that are really revolutionary and complex to install, but if you’re really motivated, you can integrate an AI Chatbot or even Intelligent Voice Assistant on LinkedIn (thanks to external tools). 😱

🤖 AI chatbots on LinkedIn allow you to automate communication with prospects and customers (for example, with tools like ManyChat or MobileMonkey).

They can qualify leads, answer frequently asked questions, and send personalized messages, improving prospecting efficiency. In short, everything you need to manage interactions smoothly and scalably.

🔊 As for intelligent AI voice assistants, they can automate platform-related tasks. For example, Amazon Alexa or Google Assistant can provide voice summaries of your LinkedIn activity, alert you to new messages, or automate the sending of personalized voice messages to prospects.

We’ve just seen all the ways you can use LinkedIn AI, we hope you find all these tools useful and achieve all your goals! 🎬 Time to wrap it up.👇🏼

Conclusion: Top AI voices on LinkedIn [BONUS]

⚙️ In this article, we’ve seen different ways to use LinkedIn AI, and other artificial intelligence tools to use to :

• Create and publish content on LinkedIn.
• Prospect and generate leads on LinkedIn.

🍒 Icing on the cake, if you want to learn even more about AI, here are the best LinkedIn AI Top Voices to follow:

• Lex Friedman.
• Karen Hao.
• Zain Kahn.

They’ll help you keep up with all the AI trends and give you the best advice on how to apply them on LinkedIn. 🔥

Frequently Asked Questions (FAQ)

🏁 To conclude, here are the answers to the most frequently asked questions on the subject. 👇🏼

What is AI?

Artificial intelligence (AI) refers to the ability of machines to simulate human functions such as learning, problem-solving and decision-making. 🧠

💻 It is based on algorithms and computer models that enable systems to analyze data, recognize patterns and improve their performance over time, often without direct human intervention.

AI includes subfields such as machine learning, deep learning and natural language processing. 👀 It is also used in various applications such as virtual assistants, recommendation systems, computer vision and autonomous driving.

Can AI help improve a content or prospecting strategy on LinkedIn in the long term?

Again, yes, AI can greatly improve a prospecting and content strategy on LinkedIn in the long term. ✅

👉🏼 For content, AI analyzes past interactions and trends to suggest relevant topics, optimize headlines, and improve engagement in real time.

👉🏼 For prospecting, it can effectively segment your audience, predict which prospects are most likely to convert, and automate personalized messages based on user behaviors and preferences.

In any case, thanks to machine learning, AI continually adjusts strategy based on results, guaranteeing constant improvements and a higher ROI. 🚀

How to disable AI writing assistant on LinkedIn?

To disable or turn off AI in LinkedIn messages, access your privacy settings. 🤫 In the section dedicated to the use of data 🖱️ :

• Look for the option relating to content enhancement through generative AI.
• Click on this option to disable it and prevent LinkedIn from using your data to train its AI models.

That’s it, now you know all the different ways about how to use AI in LinkedIn and the other AI tools available to achieve your goals on LinkedIn! See you soon. 👽