How to add an image in LinkedIn post?

Add an image in LinkedIn post helps to attract the attention of people who will come across your post. 👀

Do you want to illustrate your LinkedIn post to make it more engaging, clear and in your image and/or “personal branding”? Or do you just have a beautiful illustration to share? This is a more technical topic than it sounds! 🤔

Find all the possibilities available to you here. 🤲

How to create or edit a LinkedIn post photo?

To do so, when creating the post, simply click on the camera/video icons and then select the image in the folder it is saved on. 💻

You can share photos and videos with your social network using the share area at the top of your LinkedIn homepage, company page, profile page or group. 🤗

👉 Here are the steps to share a photo or video:

• Create a LinkedIn post.
• Click on the Photo or Video icon in the sharing area at the top of your LinkedIn homepage.
• Select the files to upload an image (you can choose up to 9 images).
• After downloading a photo, you can :
  • Edit: Click Edit to crop, straighten, apply filters or adjust the photo. The option to edit multiple photos is not currently available.
  • Tag: Click Tag to tag another member or organization.
  • Alt.text: Click Alt.text to add alternative text for members using voice screen readers.
• After uploading multiple photos, you can:
  • Tag: Click Tag to tag another member or organization.
  • Alt.text: Click Alt.text to add alt text for members using voice-over screen readers.
• After uploading a video, you can:
  • Select Thumbnail to upload a thumbnail for your video.
  • Select Caption to upload a video caption file for your video.
• Click Done.
  • Click the Edit icon on the photo to further edit the photo/video.
  • Click the Close icon on the photo to delete the photo/video.

To go further, you can read this article to learn how to format a LinkedIn post! 🔥

What is the image format for LinkedIn posts?

For LinkedIn posts, the ideal image format depends on the type of post. 🤔 For standard posts, images should be in PNG or JPEG format. The recommended dimensions for these images are 1200 x 1200 pixels for square posts or 1200 x 628 pixels for landscape posts, ensuring good display on desktop and mobile devices.

For profile photos, the recommended dimensions are 400 x 400 pixels. For LinkedIn posts, the recommended banner image size is 1128 x 376 pixels. 👍 Ensuring images are optimized for these sizes can help maintain clarity and engagement with your audience.

How to add attachments in LinkedIn post?

Adding attachments to your LinkedIn posts is a simple process that can help make your content richer and more informative. ✨ Here’s a step-by-step guide on how to do it:

1. Login to LinkedIn: Open LinkedIn and log in to your account.
2. Start a Post: Click the “Start a Post” button at the top of your LinkedIn News Feed.
3. Attach Your File: Below the text box, you’ll see a series of icons.
4. Click the paperclip icon to attach a file.
5. Select Your File: Browse through your files to find the document or file you want to share. LinkedIn supports different file types, including PDF, DOC, and PPT files.
6. Download File: Once you select the file, it will download. You can see the progress as it downloads.
7. Add Your Text: While the file is uploading, you can write a message or description for your post.
8. Publish it: Once the upload is complete and your text is added, click “Publish” to share it with your network. 💻

How to add multiple photos to LinkedIn post?

You can only add one photo per post… 😔 (when you are on a computer).

However, to post multiple photos, you must post through the LinkedIn app! 🤳 If you want to add multiple images, you can also create a LinkedIn carousel, and you won’t have any restrictions on the number of images. 🎠

How do you add a second picture to a LinkedIn post?

Adding a second picture to a LinkedIn post is easy, and it allows you to visually enhance your post by using multiple images. 👉 Here’s how:

• Start your post: Click “Start a post” at the top of your LinkedIn feed.
• Add a photo: Click the “photo”Media” icon in the post creation menu.
• Click the button “Upload from computer” and select your first photo: Select the first photo from your files and click “Next” to upload the photo.

• To add another photo: Click the “+ Add” button and select the second photo from your files.

• Upload Second Image: Once selected, the image will be uploaded along with the first image.
• Finish and Publish: to finish then click “Next” to share it with your network.

How to replace photo on LinkedIn post?

Currently, LinkedIn does not allow you to replace or edit photos directly in a post after it has been published. 🙈

If you need to edit a photo in a LinkedIn post, you will need to delete the original post and create a new post with the edited or updated image. 👉 Here’s what to do:

1. Delete the original post: Find the post in your LinkedIn feed, click the three dots in the upper-right corner, and select “Delete”.
2. Create a new post: Click “Start Post”, upload a new image, add your text, and publish it.
   This method ensures that your content is always accurate and presented the way you want it.

Examples of LinkedIn posts with images

• This is a carousel example of a LinkedIn post with several images:

• This is an example of a LinkedIn post with an image:

How to add an image in LinkedIn post?

It is also important to know that the image will not be integrated into the body of the post, but as visuals, like an attachment. If you want the image to be placed in the middle of your text, then you will need to create a LinkedIn article. 👈

Finally, be aware that it is not possible to add a picture to a post that is already published, only the background cover photo. The only changes allowed are to the text, for example, if you want to change a sentence. ✍️

Of course, it is recommended to choose an image that is related to the content strategy you are releasing. An image is not enough to create engagement, unless you are leveraging a viral news story and have a community that reacts to your content.

So remember to accompany your image with a well-constructed text, in which you develop your idea and think about inciting a reaction. 😜

Although I’ve seen posts with cat and unicorn pictures get thousands of views with no connection to the text. It’s up to you to pick your side. 🦄

Can you post a picture and a link on LinkedIn Post?

Yes, you can post both images and links in your LinkedIn posts. 🤩 In fact, this combination can help increase engagement by providing visual interest in addition to informative content.

Simply follow these steps: 👇

1. Start your post: Click “Start a post” at the top of your LinkedIn feed.
2. Add a photo: Click the photo icon to upload your photo.
3. Add your link: After uploading your photo, paste the URL directly into the text box of your post. LinkedIn will automatically format the link.
4. Add text: Include any descriptive text, comments or hashtags.
5. Publish: Once you have the photo and link set up, click “Publish” to share it with your network.

Podawaa: To schedule and publish a post with image on LinkedIn

Podawaa, in addition to giving you a larger audience through engagement groups, allows you to schedule your posts on LinkedIn! ⌚

In addition, you can edit the text, schedule the broadcast time and of course, add an image in a LinkedIn post. ✅ For added efficiency, you can also broadcast it to the pods you are a part of.

You can pick any attachment you want for your LinkedIn post, from images to files:

The idea of “pods” is to share publications around a common theme. Each member is free to react to the publications in a manual or automated way. 🤖

In addition, by using LinkedIn engagement pods, you will be able to:

• Launch your brand and build your visibility on this social network.
• Save time to generate reactions on other members’ posts.
• Grow your audience faster (more followers).
• Generate more leads.
• Increase your notoriety and credibility.
• Improve your web marketing strategy with SEO (Search Engine Optimization).

It’s important to remember that a well-used pod won’t penalize you against LinkedIn’s algorithm, 🥴 as long as you’re not trying to generate thousands of likes just to stroke your ego…

If you want to understand more about the features of pods using Podawaa, then I invite you to read this article! 👈

Conclusion: How to post image on LinkedIn?

Here are some points to summarize this article on how to post images on LinkedIn: 👇

• No need to add images, only to add images if most of your message is text.
• Prioritize the quality of your image.
• From your company page (not your personal profile) you can configure a thumbnail image of the links you publish in your posts.
• You can only add multiple images to your posts from the LinkedIn application…
• … But on the computer, you can deliver a carousel via a PDF document, which often has the advantage of a high engagement rate, as it increases the “Dwell Time” of the publication.

👉 The photo requirements are as follows:

• The image size limit for a single upload is 5 MB.
• LinkedIn recommends that the post pictures measure at least 552 (width) x 276 (height) pixel.
• The aspect ratio is between 3:1 and 2:3 (width and height). If the ratio is larger, the image will be centered and cropped.
• The uploaded photo cannot be resized.
• Uploaded photos/videos cannot be edited.
• Small, blurry and low-resolution photos may appear in the poor quality category.

FAQ of the article

How do I post a picture and article on LinkedIn?

If you want a quick answer, choose the post over the article because it will give you more visibility and notoriety! 🤩

Although articles will get fewer views, you will still be able to publish quality content. 💯

Posts are the shortest format you can use on LinkedIn due to the limited number of characters. So feel free to insert hashtags, emojis, or images.

We recommend including GIFs or carousel as well to lighten up your posts. 🌬️

How can you post videos on LinkedIn?

• To post a video on LinkedIn, you must click on “Video” when writing your post:

• Then, a pop-up will open, so you can “Select video to share”:

👉 The video requirements are as follows:

• Maximum image file size: 5 GB.
• Minimum file size: 75 KB.
• Maximum video length: 15 minutes when uploading from a computer and 10 minutes when uploading from the LinkedIn mobile app.
• Minimum video length: 3 seconds.
• Resolution range: 256 × 144 to, 4096 × 2304 pixels wide.
• Aspect ratio: 1:2.4 – 2.4:1.
• Frame rate: 10 to 60 fps (frames per second).
• Speed: from 192 kbit/s to 30 Mbit/s.

Can I include hyperlink and photos in LinkedIn post?

Yes, you can include both hyperlinks and photos in LinkedIn posts: ⏬

1. Start your post: Click “Start a post” at the top of your LinkedIn feed.
2. Upload a photo: Click the photo icon and select the photo you want to upload.
3. Add your hyperlink: After uploading your photo, you can paste the URL directly into the post’s text box. LinkedIn will automatically detect and format the hyperlink.
4. Add descriptive text: Include any comments or descriptions that go with your photo and link.
5. Publish it: Once everything is ready, click “Publish” to share it with your network.

Note on a mobile device: You can share and customize URLs or an image in a post, but you can’t share both at the same time. 💡

For links URL links, LinkedIn will create a link preview image, extracted from the web page shared.

There you go, you know everything about how to add an image in LinkedIn post. 😏