Marketing

In B2B, attracting the attention of your prospects is no longer enough: you need to create real demand around your…

10/09/2025

Sales Intelligence is the new secret weapon for B2B sales professionals. 🕵🏼‍♂️ It allows you to spot the right opportunities,…

06/08/2025

Customer segmentation. That’s the keyword that can transform your entire marketing strategy. 👀 Talk the same way to a CEO,…

30/07/2025

Having a LinkedIn profile is great. But if it’s not visible, it’s not much use.LinkedIn is a search engine: people…

12/08/2025

Persuasive marketing is what makes you click, without really knowing why. A LinkedIn post that piques your curiosity, a landing…

11/09/2025

Cross selling. I first came across this word when ordering a pizza 🍕 Just before paying, a pop-up offered me…

09/04/2025

To stand out from your competitors, you’ll need to research them and compare your company with theirs. So you see,…

14/04/2025

Customer data is everywhere, but how do you harness it effectively? Between CRM, analytics and marketing campaigns, it’s often chaos…

04/03/2025

Sharing content on LinkedIn without knowing who’s viewing it or how it’s being perceived is frustrating. 😬 With a Smart…

24/02/2025

Sending a single message to all your leads is like throwing a bottle into the sea and hoping for a…

14/02/2025

Having a good product or service isn’t enough to sell effectively. What really makes the difference is how you lead…

18/02/2025

Feel like you’re wasting your resources on unqualified prospects? 😰 In B2B, attracting leads and doing volume en masse isn’t…

14/02/2025

Network marketing is a strategy that divides as much as it intrigues. Often associated with MLM, it’s a strategy that…

10/02/2025

What if you could talk to your customers at the exact moment they’re ready to act, thanks to trigger marketing?…

16/01/2025

LinkedIn creator mode isn’t something new on the professional social network. 💡 But, if you’re one of those adepts, and…

17/02/2025

A LinkedIn profile photo is much more than an image: it’s your first impression, your shop window, your digital business…

10/07/2025

I’m sure I’m not teaching you anything, AI is everywhere. 🤖 New AI tools are coming to market and new…

11/09/2025

Tofu mofu bofu is not a vegetarian dish, but rather a key ingredient 🔑 in the recipe for a well-seasoned…

02/12/2024

There are different types of sales force, and here, it’s the team that leads the company to success. 🏆However, its…

30/01/2025

So, you’ve got your product or service all set, but now you need to know how to generate sales leads….

15/07/2025

The ICP sales is a strategic tool for optimizing your sales efforts on the most relevant customers. 👀 Here, we’ll…

27/09/2024

You want to contact prospects, but you don’t have their email addresses… Therefore, you can’t contact them 😔. 📩 We’ve…

10/07/2025

Black Friday is here again! Whether you’re a professional looking for quality tools, or just want to grab a bargain…

27/11/2024

These days, sales support tools have become indispensable if you want to stand out in an increasingly competitive business environment….

10/07/2025

UGC (short for « User Generated Content ») is a marketing term that refers to any content created by a…

03/02/2025

Looking to enhance customer engagement? You’re in the right place! 💡 Customer engagement is the driving force that powers your…

06/02/2025

Do you know how to calculate customer lifetime value or, simply, what is it? 🤔 Successful companies are not those…

05/09/2024

You’ve captured your prospects’ attention—they’ve even downloaded your e-book—but since then, crickets… 😅 Don’t worry, this is where remarketing comes…

25/10/2024

In the start-up world, ambition runs high, dreams are big, and when it comes to growth—well, it has to be…

11/04/2025

The 5W1H method is a tool that enables managers and salespeople to better understand situations and identify problems. In sales…

11/09/2025

Are you looking to refine your sales strategy and better meet your customers’ needs? Consultative selling is probably the solution…

16/10/2024

A sales planning is a bit like the key that unlocks a treasure 🪙 it turns a simple vision into…

13/12/2024

These days, we tend to neglect and/or not focus enough on the value proposition. 🙄 🧠 We don’t realize that,…

03/07/2024

Competitive intelligence is essential for anticipating the movements of existing or future competitors. 🔮 In this article, you’ll find the…

15/07/2024

Are you unable to reduce your Customer Effort Score? 😟 Or WORSE, you’re not evaluating your customers’ interactions with your…

24/06/2024

Today, using social media management tools is essential for deploying a social media marketing strategy and achieving set objectives. 🚀…

24/06/2024

Today, we’re going to explain how you can use the ChatGPT prompts for blogging to transform your content strategies.As you…

03/02/2025

Discover how to use the SPIN Selling method in this article! By learning these spin questions, you will be able…

11/09/2025

What is a sales marketing policy? In this article, I’ll explain all its aspects, why it’s necessary for your business,…

06/09/2024

This article aims to help you discover and master the art of agile project management so you can turn your…

04/11/2024

The method to acquire
qualified talent in 5 minutes

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+9800 people from top-performing tech companies read our eBooks
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Share content on LinkedIn
with the best experts

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+9800 people from top-performing tech companies read our eBooks
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The prospection guide from A to Z

1750+ downloads
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+9800 people from top-performing tech companies read our eBooks
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Build and enrich
powerful databases

1750+ downloads
4,9
+9800 people from top-performing tech companies read our eBooks
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Get your E-book to enrich
your prospect database 🌟

Find all your prospect’s emails – with the best match rates on the market.

Exclusive study on what really works in LinkedIn prospecting

Couverture d'un livre bleu présentant un étude sur le prospection LinkedIn avec des statistiques et des graphiques.
950+ downloads
4,9
+9800 people from top-performing tech companies read our eBooks
Logo HP
Logo IBM
Logo Apple
Logo Microsoft
Logo Meta
Logo Google
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Logo Johnson & Johnson
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