LinkedIn Premium: Is The Price Worth it?
If you end up on this article, is because you’re wondering: “Which LinkedIn Premium subscription is right for me?” 🤔 Indeed, there is a wide choice of accounts, that vary from advantages and price. Let’s find out more! ⚡
But don’t panic, in this article, I’ll give you a complete summary of what you need to know to choose your LinkedIn Premium account effectively.
Follow the full guide for more info! 👈
All “Premium” things come with a cost! 💰 So let’s find out what is the price to become a Premium on LinkedIn, by analyzing the subscriptions below. 👇
LinkedIn Premium pricing
Before subscribing to any of LinkedIn’s Premium service, you might want to know how much LinkedIn Premium costs? 🪙 Great, let’s talk about it now.
Know that when you upgrade to premium accounts, it will bring you its share of benefits. So you will have 4 different subscriptions that will cover different needs 💡 :
- Premium Career costs $29.99 per month if you take an annual subscription (the monthly subscription is slightly more expensive). This subscription is dedicated to job seekers, and it will help finding a job.
- Premium Business costs $47.99 per month if you go through the annual subscription.
- Sales Navigator which will help you in your prospection thanks to the famous “Inmail”. Its price starts at $99.95 per month if you take an annual subscription.
- Recruiter Lite is a package that will allow you to recruit the best talent for your team. Its price is 158.67€ per month for the year. The goal? To help company managers or recruiters in the field of human resources.
Keep in mind that the basic subscription to LinkedIn is a totally free account, it is the Premium options that you will add according to your needs that will require setting up a budget. 🤑
You will also have one month free trial, but you will have to put your credit card. In case it does not suit you, you will get a message reminding you that the trial ends in 7 days. 👀
What is the cheapest LinkedIn premium account?
As shown earlier, the cheapest LinkedIn premium plan is the “Premium Career” at 34.70€ per month (with the annual subscription). 👏
However, there’s something even better, our Waalaxy CRM is totally free and it can be used to replace LinkedIn Premium accounts! 🥳
But we’ll talk more about it further in this article, so keep on reading… 🔍
The social network has created 4 LinkedIn Premium subscription deals: 👇
- Career Premium,
- Business Premium,
- Sales Navigator Core,
- Recruiter Lite.
But how do you use LinkedIn to its full potential? 🤔 What LinkedIn subscriptions are available for what purposes and at what cost ?
Let’s have a more detailed look at these offers, and see which one fits best for you ! 🤲
Premium Career Description:
To summarize the usefulness of the new career account in a few words, if you are looking for a position and you want to put all the odds on your side to find your dream job postings, the LinkedIn Premium Career is for you. 👌
The Premium features of LinkedIn Career are designed to optimize your chances, you can find them here:
Premium Career Price:
The price is $29.99 per month. If you really want LinkedIn career, I advise you to pay monthly, in case you want to cancel your plan, because I’m more than convinced you’ll find the new job of your dreams in less than 12 months. 🤗
Premium Career Review:
In order to stand out among recruiters, you can very well choose other options, like publishing regularly on the network in order to stand out. ✨ Some tools like pods can be very effective too. So I don’t think the Premium Career is a premium plan that you MUST have! 👎
Premium Business Description:
Th Business Premium account is designed for those who want to develop their network in a qualitative way. For example, by strategically choosing who you want to add to your contacts. 🔗
Premium Business Price :
The price is $47.99 per month. To be completely honest with you, LinkedIn business is far from the best option for growing your network. Spending that much per month for this offer is not very profitable. 🥱
Premium Business Review :
If you want to develop your professional network, I advise you instead, to use tools like the Sales Navigator to do targeted research, then to couple that with an automation tool like Waalaxy, to send your invitation notes. 📩
Do you want to learn more about Sales Navigator? That’s great, I was going to talk to you about it below. 😉
Sales Navigator Description:
Sales Navigator subscription is our favorite ! 👑
Basically, it’s a prospecting tool, but it’s much more useful than that. It has the best options that LinkedIn has to offer, because you can use it to grow your network, to find candidates as a recruiter or to search for a job, but also to grow your sales if that is your goal. 🎯
The Sales Navigator is like the Swiss army knife of LinkedIn offers. You can book a demo here! ✨
Sales Navigator Price:
LinkedIn prices Sales Navigator at $64.99 per month, when billed annually. 💲
In addition to having access to key information on competing companies, knowing who visited your LinkedIn profile and having unlimited profile views, you will be able to segment your searches much more precisely. 🏹
If you want to know more about segmentation, I invite you to read this article in order to get help to learn how to segment on Sales Navigator. 💯
In addition, with a normal search you can only access 1000 search results, with the Sales Navigator you go directly to 2500 results! 💥
Sales Navigator Review:
If your goal is to do “social selling” or promote your brand and your services, then pair your Sales Navigator with an automation tool to boost your sales actions! 🤩 We totally recommend this LinkedIn premium account. ✅
Recruiter Lite = Find the right Candidates!
Recruiter Lite Description:
LinkedIn Recruiter Lite is aptly named, since it allows recruitment experts to have access to a mini sourcing CRM. 🤓
Among these options, automatic candidate tracking and integrated recruitment are really great for optimizing your organization. 📈
Recruiter Lite Price:
The price of this option is the highest of them all, at $99.95 per month, when billed annually. 🥵
I am quite divided about the idea of recommending such a tool, because it is very expensive and lacks essential features. 🙊 For example, there is no option that allows you to have a online contact book or create your appointment reminders.
Recruiter Lite Review:
So if you use LinkedIn a lot for your recruiting and receive more than 10 messages a day, you can quickly get lost. 😥 An automatic messaging tool like Piwaa is free and essential if you are an organized recruiter! 👌
As you know, LinkedIn is a BtoB social network allowing you to exchanges with professionals. Thanks to LinkedIn, you can, among other things, develop a clientele, reach out to existing clients, develop a useful network and assert your employee and personal branding. 🚀
Due to its multiple opportunities, you have to ask yourself the following 3 questions, in order to understand your needs on the network before purchasing a Premium plan:
- How often do I use LinkedIn?
- What is my goal in using this social network?
- Who are my targets?
For example: if you are a freelancer and you offer online training, your career goals will be multiple: grow your network, promote your offers, gain new market information… The answers to these questions will allow you to define your needs on this social media network. 💡
If you use LinkedIn a lot for business purposes, you’re probably going to invest in a Premium account. So, the purpose of this article is to help you compare the plans and find what works best for you. 😄
The limits of the free LinkedIn account
Furthermore, LinkedIn is pretty smart 🥸, so it limits your use to the free tool in order to entice you to buy the paid account.
With the free offer, you will not be able to:
- Send a message to people beyond your 1st level of relationship,
- Use LinkedIn as you see fit for commercial purposes: search limits per month,
- See who viewed your profile,
- View some key information about the companies or people you are targeting.
Thanks to the premium offers, you have access to all these features and even other “bonus”, depending on the account chosen. In this second part, we’ll talk about how to paid subscriptions for free! 😮
Subscribe to the free trial offer
The first step in your mission to take advantage of LinkedIn’s premium offerings is to sign up for the free trial. ⭐
- Go to the “You” dropdown tab,
- In “My account” ; click on “1 month free premium trial”,
- Then click on “View all subscriptions”,
- Choose the “Sales Navigator” account, for example,
- Then click on “Start my free month”
- Then you can decide if you want the annual or the monthly. If you wish to keep the LinkedIn premium subscription, then I recommend you to take the annual offer in order to benefit from 20% discount. 😉
There you go, now you’re ready to move your LinkedIn account to the next level! 🪐
Can you cancel LinkedIn Premium after free trial?
Wait! 🚨 What about if you don’t want to keep the Premium account after the free trial?
No worries, in that case LinkedIn will remind you that your free trial resumes in 7 days so you can validate it or not. 🤷
To cancel your LinkedIn Premium plan, follow these steps: 👇
- Go to the “You” section at the top of your home page,
- Select “Premium subscription choices”,
- In the left column, select “Subscription and payment”,
- In the “Type of account” section, click “Unsubscribe”.
- After you’ve determined the cause for the cancellation, click ” Continue ” and then “Cancel my subscription”.
To clarify, if you get a premium LinkedIn account for free, during a trial period, you can still cancel to stop beeing a Premium member, as soon as you enroll. ✍️
However, with the yearly subscription, LinkedIn will retain your permission to use the Premium account until the following month. So keep that in mind when cancelling! 👀
Use Waalaxy to get LinkedIn Premium for free!
If you want to take advantage of your Sales Navigator account, you can download as many prospects as possible by using your Waalaxy CRM! 🌌
Whether you are a hiring manager, salesperson, or other… This tutorial will really help you segment your LinkedIn searches correctly: 👇
- First of all, go to your Waalaxy account.
If you don’t have one, there are the 3 paid offers that you will find on the site (“Business”, “Advanced” and Pro”), all of them exist in trial versions. Plus, you have a “Free” version, which is free forever! 💘
For setting up our little hack to have the Sales Navigator for free, I invite you to start the trial of Advanced Waalaxy. ✅
- Then, in the “Pricing” tab, click on “Start the test”. Of course, you can start a free trial and see for yourself if you like the tool. (Which, I’m sure you will! 🥰)
Download as many qualified profiles as possible
Are you ready to start winning over new customers? 😍
Once you have an “Advanced” Waalaxy account and Sales Navigator, you’re a bit like Steve Rogers, when the frail young man from Brooklyn was transformed into a super-soldier and renamed Captain America. 🦸
In short, you became super badass in just a few clicks. 🧨
You will be able to download as many prospects as possible into your CRM using your free month with the Sales Navigator. 😏
Try to segment your searches well to get 2,500 results or less. This will allow you to access as many prospects as possible without losing any along the way. 🏃
Then use Waalaxy to download them to your CRM and repeat the operation over and over! ♾️
You can even use Waalaxy to launch your prospecting campaign using the “Scenario” tab. 🤓
It allows you to visit profiles, send invitations and messages automatically! 🤖
How to do it? Simply by watching this simple tutorial to start prospecting:
If you weren’t convinced with the LinkedIn Premium, even after you validated the trial period, you can still cancel your subscription! 😥
So don’t worry, I’ll show you what to do below. 👇
LinkedIn Premium Login
- First, click on the icon where your photo is located at the top of your LinkedIn home page in order to Login to your Premium version account.
- Then, select “Access my Premium.”
- Next, click on the “Subscriptions and payments” button on the left, then click on “Change” on the right, opposite Premium Membership.
- Finally, you arrive on this page. You still have to go back to free mode, click on “Cancel and lose credits”.
👉 Quick reminder: If you only want to use the free month, you can “Cancel and lose credits” directly after subscribing to the offer. Your trial month will not be interrupted. 🤲
That’s it, now you know how to use LinkedIn targeting, and how find the right Premium account based on it! 🏅
On top of that, you also learned how to take advantage of LinkedIn Premium Sales Navigator for free, simply by combining it with Waalaxy. 👽
To conclude, whether you are a salesperson, recruiter, CEO and so on… This article will allow you to get the most out of the premium LinkedIn account that suits you! 😃
Do you want our final opinion? Whatever is your activity, we recommend the Sales Navigator, because of its search power. 🚀
As a bonus, you will learn how to properly segment your searches according to your target thanks to the “boolean operators”. Let’s go! 👇
Bonus: How to do a good Sales Navigator search?
Use Boolean operators
No, boolean is neither a country nor a game of “petanque”! 😂
Boolean operators allow you to refine Sales Navigator searches by keyword to help you find the best results according to the profiles you are looking for work. 🔍
These are operators such as: “AND”, “OR”, “NOT” and quotations.
Do you want to know our recipe to use it well? 👌
If you are looking for an exact name for job titles, quotations are useful. They considerably improve the relevance of the results. 🤔
For example, you are a recruiter and you are only looking for web developers:
- Go to the Sales Navigator,
- Click on “Filters” then “Title”,
- Type “Web developer” in title.
LinkedIn will only show you people whose titles contain exclusively what you put between quotes. 🤯
Add “OR” and “AND” operators
These operators allow you to associate items. 🧲
Are you looking for profiles who are both “Developers” and “UX designers”? It’s a bit ambitious, but why not. 😜
You do not know how to link this 2 researches?
Just use the “AND” operator.
Are you looking for a “Web developer” OR an “UX designer”? Then type “OR” between the two words. 🪄
Sprinkle everything with “NOT”
The “NOT” operator is used to exclude certain profiles. ❌
Let’s keep the example of the recruiter who wants to hire “Developers”. You do not want to download “Freelance” profiles into your CRM, because your goal is to hire them on permanent contracts. 😕
You must then type on your keyboard as follows: “Web developer NOT Freelance”. And that will do the trick! 🔮
Mix it well and serve hot!
Obviously, it’s not just in recruitment that Boolean operators are useful.
There is nothing better if you want to qualify your leads. 🥇 For example, are the CEOs and Managers of companies your target?
Nothing could be simpler, type in your search Sales Navigator: “CEO OR Manager NOT Freelance”, for example. 👍
These operators will help you to segment your search. As I explained to you above, you will have to add more criteria to arrive at 2,500 prospects per search maximum. 😬 Unfortunately, this is a limit imposed by LinkedIn Sales Navigator, but you can go around if you use our Waalaxy Team plan! 🎉
There you go, your magic potion is ready. You can download your results, launch your prospecting actions and repeat the operation again and again. ✨
Which LinkedIn Premium account should I choose?
There are 4 types of premium LinkedIn accounts. Each has different options to meet certain needs. 👇
- Premium Career = To find a job,
- Recruiter Lite= To find candidates for recruiters,
- Sales Navigator = To grow your network,
- Premium Business = To research qualified prospects, boost your sales and acquire new customers.
How to take advantage of LinkedIn premium for free?
In this first part, I presented a easy technique of “Growth hacking” to benefit from the advantages of premium LinkedIn without paying. 🤑
To do so, just follow these 3 steps:
- First, get a free premium LinkedIn sales trial month,
- Secondly, use the “Advanced” offer from Waalaxy,
- Finally, download as many prospects as possible into your CRM!
How do I unsubscribe from a LinkedIn premium account?
Finally, I showed you how to unsubscribe from your premium LinkedIn account. 🤫 I invite you to follow these 4 simple steps to unsubscribe:
- First, go to your LinkedIn home page and click on your icon.
- Second, go to your premium account.
- Third, on “Subscription and payment”, then click “Change”.
- Finally, click on “Cancel and lose credits.”
A crucial information to keep in mind is that you can cancel your subscription on LinkedIn Sales Navigator, but you will not be able to retrieve your information and your data if you decide to cancel your subscription. 🔔
How to use Boolean operators to do a good research on Sales Navigator?
Now that you are ready to import a maximum of profiles corresponding to your target on LinkedIn, I gave you the recipe for advanced searches using Boolean operators. 🧑🍳
You will be able to qualify and segment your research thanks to a few magic ingredients: “AND”, “OR”, “NOT” and quotations. 🍝
Perfect! 🌠 Now you know how to get a free LinkedIn Premium subscription and its different alternatives for your business! I’m sure with these tips, you’re going to be the best at B2b prospecting! 🚀